A British Master’s Degree right Here in Sri Lanka!

This program is Sri Lanka’s first and only British MSc in Digital Marketing Communications, delivered locally by Universal College Lanka (UCL) in exclusive collaboration with the University of Central Lancashire (UCLan), UK, a globally respected institution that brings international credibility to the table.

Offered by the University of Central Lancashire in the United Kingdom, this curriculum aims to improve your knowledge and specialized skill set, which will help you become a leader in the global digital arena and improve your digital marketing strategy.

• Next Intake – September

• Duration – 12 Months

• Study Model – Physical Classes

Structure & Curriculum

Crafted into three intensive semesters over 12 months of in-person study, the program offers a rich blend of theoretical knowledge and applied skills:

• Contemporary Digital Communications (40 credits): Explore the complexities of today’s multi-channel communication landscape, and learn to craft solutions for modern marketing challenges.

• Digital Marketing & Applied Social Media Strategies (40 credits): Delve into search engine and social media marketing, complete with planning and execution of a full-scale digital strategy.

• Consumer Psychology in the Digital Era (20 credits): Examine what truly drives online consumer behavior, from neuroscience insights to neuromarketing techniques.

• Critical Thinking for Postgrad Study (20 credits): Build postgraduate-level cognitive and reflective skills, along with professional development planning.

• Research Project (60 credits): Cap the degree with an independent, real-world research project in digital marketing, equipping you to analyze trends, derive insights, and influence practice or policy.

Admission Requirements

The British MSc Digital Marketing Communications programme is designed for individuals passionate about elevating their expertise in digital marketing and caters to a diverse audience.

It welcomes UCL Alumni, bachelor’s degree holders with a minimum second-class lower division and professionals holding qualifications equivalent to a UK Degree, such as CIM, SLIM, CIMA, ACCA.

Moreover, candidates with relevant work experience, demonstrating their aptitude for mastering master’s-level studies, are also strongly encouraged to apply. (Conditions Apply)

The MSc in Digital Marketing Communications at UCL is more than just a postgraduate qualification. It is a career accelerator designed for the digital age. Awarded by the University of Central Lancashire (UK) and accredited by the Institute of Direct and Digital Marketing (IDM), it combines international recognition with industry relevance. The program equips students with cutting-edge expertise in digital strategy, social media, consumer psychology, and analytics, preparing them to lead in one of the world’s fastest-growing industries. Tailored for graduates and working professionals alike, it bridges theory with practice, ensuring learners gain both academic depth and the practical skills needed to thrive in global marketing roles.

For more information, visit the official UCL website for the MSc in Digital Marketing Communications program.